Topic Clusters – How B2B Tech Marketers Can Use This Revolutionary Content Strategy
Most marketers know it's critical for firms to get their search engine optimisation (SEO) and content marketing strategies right. However, with ...
The Future of B2B Tech Marketing - Four Ways AI Could Be Working for You By 2020
To create successful tech marketing strategies, you need to keep up to date with the latest trends – and with eight out of ten B2B marketing...
4 reasons why you should continue to nurture your existing customers
In   a 2018 survey , 69 per cent of companies said that turning leads and contacts into customers would be one of their top priorities over the...
Augmented Reality-Fuelled SEO - How Could It Affect Your B2B Marketing Strategy?
The augmented and virtual reality market will be worth $94.4 billion globally by 2023, if research published in June 2018 is correct. According to...
5 ways B2B inbound marketing can work for tech companies
 68% of inbound organisations believe their marketing strategy is effective  46% of marketers reported that inbound marketing gave a higher ROI ...
How is Machine Learning Changing The Way Marketers Do Business?
According to a 2017 report, 80 per cent of enterprises were already in the process of developing some form of artificial intelligence (AI)...
10 Digital Marketing Trends Set to Take Off in 2019
Only 67.6 per cent of B2B marketers   are fairly or very confident that their team members possess the skills required to perform their roles in...
3 SEO Tactics You Should Be Ditching in 2019 - and What You Should Be Doing Instead
In a world   where search engines are responsible for 73 per cent of the traffic that B2B companies' websites receive , your site needs to be...
How are marketers using technology to improve results for tech businesses?
Here at Szupernova, we strive to facilitate the growth of your tech companies using our content marketing methods. But how exactly are we...